No, I don't mean rude.
In a nutshell, I work in the renewable energy sector (supplying and installing solar hot water systems), and I'm becoming more and more amazed as time goes on at the sheer ignorance of many people toward energy costs.
I've been to houses with rubbish insulation, places where even rudimentary improvements (like a bit of putty around the windows) would make a huge difference, places where they might as well be burning money, and yet so many of these people are highly suspicious of ANY home improvements that would cut down on their bills. Even with oil so high and electricity going up, there is such a marked reluctance to do ANYTHING that might improve matters. I got an earful last week when I showed a customer a wood pellet stove I have in my showroom - remarking on the fact that it was a) cheap to run and b) environmentally friendly, I was suddenly treated to a lecture on the environmental movement and how "people like you" want to stop me working on my land (I think he meant cutting hedgerows).
Blow me. The grant scheme is not enough - efforts to inform people about energy efficiency need to be stepped up, big time. The Change campaign and Power of One have yet to impact on some people, and even oil at E150 a barrel isn't having a big impact.
Anyone got any other suggestions?
<MOD>Altered the title to make it a little clearer as to what the thread is about<MOD>