First off: This website will die based on its current carcass of refresh and loading speeds. In an age where 50mb broadband pipelines are considered the norm, and streaming of videos and TV is a basic minimum, the fact that the website takes an age to consult Facebook, Twitter, Adtech and whatever other sites it's linked is simply unacceptable.
It's getting worse, not better
Back to business. In the olden days I was always a fan of Apple on the basis of how cool and visual their technology was, compared to the omnipresent and evil empire that was Microsoft. Not only that, but the cool people (designers and artists) used Apple computers too, whereas all the suits used PC clones. It was also very much a David and Goliath scenario and it's easy to root for the smaller guy.
When Jobs came back to Apple I was still very much in their corner, even though I have never, and now, probably will never, use their technology or software. My respect and admiration dwindled somewhat as Apple forged ahead with their ubiquitous iPod and iPhone devices, not to mention their iTunes site. This change of heart I put down to good old begrudgery, they were now turning into what Microsoft was, and being exceptionally successful too. Nonetheless, I was content on the basis that they were always going to fail at some time.
Where I was wrong was how long this was going to take. Most of that can be credited to Steve Jobs.
I was convinced that the iPad was going to be a disaster. How can you not have a keyboard? Surely the screen would be too small to make videos, movies and browsing web pages a pleasurable experience? Well, we all know how that one ended up...
But I knew I was still right. This week we will have the first proof of this as Apple announces its first fall in profits for 10 years, about 16% I would say, based on decreased sales in one critical area, the iPhone 5. Now this is not the end of Apple, who of course will be a strong factor in technology advances and devices over the next 10 years or so, but what it will do is start the decline in popularity that was always inevitable.
I don't take any great pleasure in this. But what it does do is prove a maxim. Much like the maxim about not taxing and cutting your way out of a recession. For businesses to fail and succeed, they need competition. The more competition, the greater the drive is to succeed. In the critical iPhone and now iPad markets, Apple were always going to lose, because they only had themselves to drive their propriety software and components forward.
With android, Sony, Samsung and HTC have been killing each other over the last 5 years pushing the technology boundaries of both themselves and their suppliers. This fight for supremacy will be ongoing, but at this point, the iPhone will cease to be seen as an equal, just as a target to gain more business from.
Cross-party platforms will always win out over monopolies. By popular acclaim, the best phones in the world are the HTC One, the Galaxy S3 and then the Sony Xperia Z. The iPhone 5 comes fourth. By the time we get to an iPhone 7 it may be 10th, and because Apple lock customers into iTunes and other propriety systems, once they start losing market share, the knock-on effect is calamitous.