As has been suggested on other threads, the medical card issue, whilst important, is probably a decoy and, whilst affecting the most vulnerable in society, only accounts for 100m euros.
Fine Gael need to start focussing on the big picture and the big message: that they are the only party that will stand up for the interest of the private citizen and the taxpayer. Fianna Fáil, in contrast, as evidenced by the easy terms of the bank bailout, the blatant builder bailout and complete failure to reform the public service - are the party of the vested interests.
Fianna Fáil inherited a lean, competitive, export led economy in 1997. They turned this into an economy based on consumption using cheap credit and on a speculative asset bubble. They used revenues generated from these activities to buy off public service rows and, ultimately, votes without quid pro quo reforms. They failed to address our infrastructural defiency as a country with the funds raised and secure our economic security with regards to energy or the indigineous manufacturing-and-export industry.
Fine Gael need to project themselves as the party of the national interest, and advocate:
-increasing public sector efficiency and productivity, needs to be done PROPERLY and not talked about
-house prices being allowed to bottom out so as to help restore competitveness
-Possibly follow the capital-for-equity programme for the big banks (let small ones go down), and at the very least higher premium for State guarantee of bank liabilities, more state clout on the boards of directos and
-scrap the levy, raise the tax rates and use the increases to invest in capital infrastructure projects like schools, public transport and alternative energy.
They have been saying some of these things, but they have not marketed them properly as central policy planks of general overall polical brand - Fg - National interest.
That's where the big votes are, the citizen who is happy to pay his taxes once he's satisfy they're being used properly to further the national interest.
My opinion. Your thoughts please?



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