AGRICULTURE Minister Simon Coveney is to investigate why more than €6,700 of taxpayers’ money was spent on a three-day photoshoot at the National Ploughing Championships.
The photographs, taken by Fennell Photography, capture Mr Coveney and junior agriculture minister Shane McEntee in a variety of poses throughout the three-day event, including Mr Coveney in wellies, Mr Coveney wearing a chef’s hat while cooking, and the minister posing with a variety of food produce exhibited at the various stalls. Some of the images are posted on the department’s website.
When asked on the eve of what promises to be a punishing budget why it was necessary to spend so much department funding on publicity, Mr Coveney said: "The honest answer is I don’t have all the details. It does seem like a lot was spent and I am a little bit taken aback. Obviously, we need to make sure that any money spent on PR or photography represents value for money and if, when I follow it up, it turns out that we overspent, it won’t happen again."
Mr Coveney was at pains to point out that the ploughing championships are the most important event of the year for the agriculture and agri-food sector and that, as "the political face and voice" of that sector, it was his job to "tell that story, be it through photographs or interviews".